Category

AI Visibility

Getting found in AI search: AI Overviews, AI Mode, assistants and the answer engines.

AI VisibilitySEO

GEO vs SEO: What’s Changed, and Do You Still Need SEO in 2026?

No, GEO is not replacing SEO. Generative engine optimisation (GEO) is the work of being found and represented well in AI answers…

Nov 10, 2026 Read More
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AI Visibility

How to Track Brand Mentions in ChatGPT, Gemini and Perplexity

How to measure AI visibility: which prompts to run, what to record, why analytics misses it, and how we report mentions and…

Nov 8, 2026 Read More
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AI Visibility

How to Get Visible in Google AI Overviews and AI Mode

What Google needs before it cites a page in AI Overviews and AI Mode, why pages outside the top 10 get cited,…

Nov 7, 2026 Read More
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AI Visibility

Why ChatGPT Recommends Your Competitor Instead of You

Why AI answers name a competitor, how to find the pages ChatGPT is quoting, and what to change so your own site…

Nov 4, 2026 Read More
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AI Visibility

How to Get Your Brand Mentioned in ChatGPT

How ChatGPT decides which brands to cite, why OAI-SearchBot access matters, and the steps that make your own pages the ones it…

Nov 3, 2026 Read More
AI VisibilitySEO

How Do ChatGPT, Perplexity and Gemini Pick Which Brands to Cite?

Each AI assistant turns a question into several searches and cites the clearest page for each part. How ChatGPT, Perplexity, Gemini and…

Oct 29, 2026 Read More
Printed copies of The iGaming Operator's Guide to AI Search Visibility
AI VisibilityCompanyDigital Marketing

The iGaming Operator’s Guide to AI Search Visibility

First-time depositor CPAs now run £250–£600 in the UK, and the forces pushing them higher are structural. Our whitepaper sets out the…

Aug 26, 2026 Read More
Google Has Declared War on Bought AI Citations
AI VisibilityDigital MarketingSEO

Google Has Declared War on Bought AI Citations

On 15 May 2026, Google quietly updated its spam policy documentation. One line changed. The definition of spam now explicitly includes “attempting…

Jun 16, 2026 Read More
How Regulated iGaming Operators Are Cutting Affiliate CPA With Organic Search and LLMs
AI VisibilityCompanyDigital Marketing

How Regulated iGaming Operators Are Cutting Affiliate CPA With Organic Search and LLMs

Affiliate CPA in regulated iGaming has become a structural problem, not a negotiation problem. In the UK alone, first-time depositor CPAs now…

Apr 7, 2026 Read More
AI and Automation in Finance SEO: How Fintech Brands Can Scale Content Safely in 2025
AI VisibilitySEO

AI and Automation in Finance SEO: How Fintech Brands Can Scale Content Safely in 2025

AI and automation are reshaping how finance brands produce content, scale SEO programmes and compete for high-value search visibility. For many teams,…

Dec 22, 2025 Read More
AI in Ecommerce
AI VisibilityDigital Marketing

AI in eCommerce SEO: How Machine Learning is Transforming Online Store Rankings in 2025

AI in eCommerce is transforming how online stores attract traffic, earn visibility, and turn visitors into long-term customers. By analysing large volumes…

Dec 22, 2025 Read More
Discover the future of digital marketing & the benefits of AI in digital marketing. Take a look at the predicted 2025 trends of AI in digital marketing
AI VisibilityDigital Marketing

The Future of AI in Digital Marketing: How to Leverage Automation in 2025

30-Second Summary Discover the benefits of AI tools in digital marketing and how it can improve customer satisfaction and retention Learn about…

Feb 4, 2025 Read More